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How to write algorithm-friendly posts on LinkedIn?

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How to write algorithm-friendly posts on LinkedIn?

Find out how the LinkedIn algorithm works and how to make sure your content is shown to as many people as possible

Eugene Hayden
Sep 6, 2020
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How to write algorithm-friendly posts on LinkedIn?

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I found these two models especially useful on LinkedIn (see attachment). I use them for my 1,300-character posts

MODEL 1:

  • Strong and clear“Hook”, focus on creating value for users

  • The main idea of this post

  • 2-3 bullets that support the main idea

  • Links and useful materials

  • “Thank you” message and call-to-action (CTA)

Model 2:

  • Strong and clear“Hook”, focus on creating value for users

  • The main statement

  • Share your story in 3-7 short sentences

  • Personal experience

  • Conclusion or Call-to-Action (CTA)

As for images, I’d suggest posting text only. Images don't add significant value on LinkedIn unless you use them as a hook

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How to write algorithm-friendly posts on LinkedIn?

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