How to write algorithm-friendly posts on LinkedIn?

Find out how the LinkedIn algorithm works and how to make sure your content is shown to as many people as possible

I found these two models especially useful on LinkedIn (see attachment). I use them for my 1,300-character posts

MODEL 1:

• Strong and clear“Hook”, focus on creating value for users

• The main idea of this post

• 2-3 bullets that support the main idea

• Links and useful materials

• “Thank you” message and call-to-action (CTA)

Model 2:

• Strong and clear“Hook”, focus on creating value for users

• The main statement

• Share your story in 3-7 short sentences

• Personal experience

• Conclusion or Call-to-Action (CTA)

As for images, I’d suggest posting text only. Images don't add significant value on LinkedIn unless you use them as a hook